Christina Daves, DIY-PR Expert, is the best-selling author of, PR for Anyone™ - 100+ Affordable Ways to Easily Create Buzz for Your Business. She has appeared in over 250 local and national media outlets including: The Steve Harvey Show, Dr. Oz, The TODAY Show, local affiliates of NBC, ABC, CBS, and FOX, magazines such as, Forbes, Success and Entrepreneur, Sirius XM Radio, The Washington Post, and many more. Together with her clients and students, she has generated well over 7 figures in sales from free publicity. She creates strategies for businesses to have similar media success so they can gain more exposure for their product, service, or brand.