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Deadline: August 24, 2020 00:00 CEST| Apply here
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Eligibility: Startups and small enterprises with unique solutions in the areas of Protection, Cleanse, Repair and Enhance, and New Ingredients and Materials.

L’Oréal Innovation Runway Challenge 2020

Get in the Ring and L’Oréal Research & Innovation are looking for startups and small enterprises with unique solutions in the areas of Protection, Cleanse, Repair and Enhance, and New Ingredients and Materials.

Create unique and cutting-edge solutions for tomorrow’s consumers

L’Oréal Research and Innovation (R&I) has devoted itself to beauty science and technology since 1909. With its unique international portfolio of 36 diverse and complementary brands, the R&I department employs over 4,000 people worldwide in order to discover, invent and develop beauty needs and aspirations.

Research and Innovation are at the heart of L’Oréal’s philosophy. Startups constantly invent new technologies and L’Oréal is looking to partner with startups and small enterprises to co-create unique and cutting-edge solutions for tomorrow’s consumers.

The challenge

The theme this year revolves around challenges that arise from the need to protect, treat and enhance the quality and appearance of skin and hair with superior performance while respecting the environment.

The sustainable product market is expected to hit the $150bn mark by 2021, with a significant contribution coming from Asia.

Innovation Runway Challenge is looking for solutions in the following areas:

  • Protection

Skincare and maintenance stem from the protection of skin and hair from damaging external factors like sunlight, air pollution, and humidity. Innovation Runway Challenge is looking for technologies that can improve and enhance the protection aspect of beauty products.

  • Cleanse

Innovation Runway Challenge is seeking startups with creative ways of integrating solutions to cleansing products in the beauty industry: new concepts to clean skin, hair, and scalp; or multifunctional benefits under a single product or technology.

  • Enhance & Repair

The Challenge focuses on finding business solutions to better and surpass prior technologies that accommodate the repair and enhance part of the beauty experience in the form of instant and long-lasting performance whilst supporting the sustainable development of the industry.

  • New Ingredients & Materials

Opportunities to develop disruptive products based on technical functionalities coming from outside the beauty industry. Some interesting directions include tunable optical effects, deposition, adhesion and film-former; permanent bond to skin and hair surface; or biotechnologies.

What’s in for you

  • Access to L’Oréal’s leading R&D expertise in beauty
  • Opportunities for conducting a pilot study with L’Oréal hubs
  • Opportunity to land a $30,000 Startup SG grant sponsored by Startup SG (T&Cs apply)
  • Mentorship & Industry networking
  • A cash prize of S$5,000 for two winners

Additional criteria

  • Have a working prototype or demonstrator
  • Explanation of how the proposed technology/solution can address the specifically intended problem statement
  • Unique selling point of the proposed solution/technology
  • Be willing to present at the Virtual Final Event

Interested in applying for the L’Oréal Innovation Runway Challenge 2020? Register your participation by following the registration link and taking the suggested steps.


For more opportunities, check our opportunities section and subscribe to our weekly newsletters.

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